Turning Social Media Into Sociable Media
August 11th, 2009 (1:00pm) Darrell Etherington 5 CommentsTweet This (55)
Sometimes I wonder if it’s just me, but I think it’s fair to say that a widely-experienced byproduct of social media engagement is social media disengagement. I’ve encountered it in BBS’s, forums, message boards, with IM clients, on MySpace, Facebook, and now, most recently, on Twitter. I was exasperated with FriendFeed before I even gave it a proper try, though it looks like I’ll have a second chance now that Facebook’s acquired it and will probably be integrating some of its features. It’s not that there’s anything inherently wrong with any of the services themselves, it’s just that my attention span is fleeting and their novelty wears off quickly.
When the honeymoon is over, I’m left with a well-developed network of connections, but little desire to interact with said connections, or even to find out about updates and changes to features of the service in question. At some point, it’s probably a good idea to throw off the obligations of the old in favor of the new flavor of the month, but disengaging with a social media site before it’s the right time to put it out to pasture could result in hurt friendships, burnt bridges and missed opportunities. Read the rest of this entry »
Tags: exhaustion, rejuvenation, social media, tips, tools, usage

