I had a fascinating conversation on the first day of SXSW with Ryan McCormack of Sequence. My question to him was something my own company struggles with: “Where does strategy end and where do tactics begin? And what’s the difference between goals and objectives?” Read More »
strategy
Dedicated gym-goers use some tried and tested methods to make their workouts more efficient and effective. As usual, what’s good for the goose is also good for the gander, and a lot of these same strategies can apply quite well to professional workflows, too. Read More »
Are you just getting the ingredients together to start a business? Or are you in the process of making your dessert — taking your business from new to sweet? In either case, you can take your business up a notch with social media. Building conversations anywhere in… Read More »
Web work can be an unstable ride. Since we are all independent, we have varying ways of dealing with challenges and opportunities that arise in our work. I don’t think there’s one strategy that fits us all, but there are four aspects of our careers —I… Read More »
Whether you work for someone or yourself, things tend to slow down for many of us in the final two weeks of the old year. What better time to do a little business sprucing? Here are ten things to do before the New Year to feel… Read More »
Given the vast and growing number of online tools available to web workers, choosing which to use can seem overwhelming. This makes it easy to obsess more about the tools themselves rather than the strategy for using them, as if by choosing the perfect tools you… Read More »
