A lot of us who make our money working from home or telecommuting have our fingers in a number of different pots, so to speak. In fact, very few of the remotely employed depend on a single stream of income or project. The trouble is finding enough components to make up a financially and personally rewarding whole.
When I think about projects, I always separate them into two categories: revenue generating and non-revenue generating. A non-revenue generating project is almost always going to be a professional development activity, although revenue generating activities can be classified as professional development as well.
Read the rest of this entry »
I’ve recently been researching ways to promote my own site, at places like Facebook, among others.
The problem, as is always the problem with internet advertising, is finding a simple, cost effective way to bring my ads to potential customers who’re actually looking for my services. Google Ads are one way to try to insure you reach the people you intend to, but advertising networks are another.
Design Ads is a brand new network (doesn’t officially launch until 2009, in fact), which provides a targeted solution for those in the web design field. Ad network models are successful because they ensure a healthy cycle of targeted material that will remain fresh and relevant to viewers, so you’re ad won’t become stale or melt into the background by virtue of visitors seeing it every time they go to a specific site.
The people behind Design Ads clearly know their target market. They list among their discriminators for publishers the fact that the advertising is simple, and clutter free. Design blogs and online magazines will, after all, be more concerned than other outlets about the effect of advertising on their site’s layout. Revenue rates are reasonable, and are priced according to unique visitor statistics, not click-throughs.
Read the rest of this entry »
I’m a big fan of FreshBooks. I’ve written about and have used their easy Web-based accounting services site almost daily to manage my company’s invoicing.
Today, Freshbooks announced that it is releasing industry benchmark data as an added benefit to freelancers as well as micro and small business owners, arming them with information to better manage business revenue and growth. Based on the anonymous aggregation of data based on input from FreshBooks’ clients, the new reports illustrate billing trends.
Read the rest of this entry »
