Web Worker Daily

In their book “The 22 Immutable Laws of Marketing,” Al Ries and Jack Trout talk about the “Law of the Category,” which is that “if you can’t be the first in a category, set up a new category you can be first in.” I’m coming to understand the importance of this concept, especially when thinking about individuality. Read the rest of this entry »

A friend of mine told me today that he just can’t work from home. He simply cannot do it. This guy enjoys his work, he likes his team, he’s great at what he does, and he feels a sense of responsibility to his employer. It made me wonder: What makes him incapable of working from home, when others have no problem at all? What is it that we remote workers have, that others don’t?

1. Discipline

You knew this was going to be first up, and it’s probably the single biggest factor in remote working success. Discipline isn’t just about staying focused when it’s a nice day outside and no one really knows what you’re doing. It’s also about keeping reasonable and appropriate working hours, and keeping commitments outside of work as well as within. Generally, I think of discipline as the thing that lets you hold up your end of the deal you made with your employer, as well as the one you made with yourself.

I tend to think of my time as being fairly compartmentalized: When it’s work time, I do work, and that’s pretty much all I do and think about. And though I do sometimes think about work outside designated hours, I never actually look at work-related stuff in my downtime. It’s a sort of knack I’ve developed. Being able to become absorbed by work can be very handy for the remote worker — so long as you can snap out of it at knock-off time. Read the rest of this entry »