As I sit down each day to do my work, the vast majority of which involves writing (articles, web site content, tweets and blog posts), I can’t help but think about the writing rules drilled into me by past English teachers. In most cases, their advice is still very pertinent, and I write better by adhering to it. But there are a few rules that would prove detrimental to my online work if I continued to follow them. Read the rest of this entry »
Just about every organization can use video to tell its story. Video producers tell that story by creating a product that entertains, educates, informs, promotes, captures or markets.
While video production may involve location-specific elements where you need to go out to capture visuals and sounds, you can still make it a career where you can work anywhere you want.
Is video production the career for you? Read the rest of this entry »
Writing content for the web can take many forms, but a good number of those forms will probably involve an interview at some point or another. As a general rule, good interviews have three characteristics: One, they make you forget that someone other than the reader is asking the questions. Two, the reader leaves knowing something they didn’t before. Three, the reader doesn’t learn anything about the interviewer from the interview. The tips that follow should help you achieve these things. Read the rest of this entry »
Distance learning has gone mainstream. The U.S. Department of Education report “Evaluation of Evidence-Based Practices in Online Learning” states that “on average, students in online learning conditions performed better than those receiving face-to-face instruction.” Consider the following:
Would you believe I have a B.A. in education? Though not a teacher by profession, I’m passionate about education. Perhaps, that’s why I’m a writer — to educate people. Being deaf, I knew I never wanted to teach in a classroom, but I’ve worked with online classes at a major university’s M.S. program. Distance education opens doors for many of us. You can develop expertise in any subject you want.
Online education might make teaching a possible career for those who wouldn’t consider working in a classroom. Is teaching the career for you, or perhaps something you can do on the side? Read the rest of this entry »
A brand doesn’t sell itself. Someone has to communicate its value to the world and reach its target market.
The science of marketing involves market research, segmenting the market and building and executing a marketing plan that fulfills business goals.
People in public relations (PR), on the other hand, work to get exposure for the brand, the organization and its people in the media. Although the lines blur between the two careers, they are distinct roles.
Is marketing or PR the web working career for you? Read the rest of this entry »
With technology such as remote control applications hitting the market, tech support and customer service roles can increasingly be performed remotely by anyone with the right skills, a computer, a phone line and a reliable Internet connection.
Is tech support or customer service the web working career for you? Read the rest of this entry »
Graphic designers are a passionate lot. The few interviewed for this article all had one thing in common: They’ve been interested in graphic design for as long as they can remember. Is graphic design the web working career for you?
Graphic Design Career
It’s important to highlight the distinction between web design and graphic design. Those who do graphic design concentrate mostly on print work. They create designs for annual reports, advertisements, brochures, billboards, logos and design identity packages complete with letterhead, envelopes and business cards. Read the rest of this entry »
Ninety-nine percent of authors don’t make money on their book projects, 99 percent of publishers lose money and 1,500 books are published every day, reports Clint Greenleaf. With those stats, why does anyone consider a career as a writer or editor?
Because even with those stats, it is possible to make a good living. Especially now, as the growing number of online publications means there are many writing and editing opportunities that go beyond traditional books, newspaper and magazines.
Could you consider writing or editing as a career? Read the rest of this entry »
Web Work 101: How To Escape The Cubicle
