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How Important Is a Good Name?

May 28th, 2009 (11:00am) Dawn Foster 14 Comments

nametagI spend a significant amount of time, more than I probably realize, naming things both online and offline. We have usernames, Twitter handles, blogs, training classes, books, events, and so much more. Each one needs to have a name, and many of us probably don’t spend as much time as we should when picking a name. Personally, I hate coming up with names: the brainstorming to come up with something unique, the paralysis of choosing, the uncertainty about choosing something that won’t work as well as you thought it would, having to change the name later, and more. I prefer being poked with a sharp stick.

I started thinking more about naming this week when I went to my fitness tracking web site, Gyminee, and found myself on a new web site, DailyBurn. After poking around on the blog to find out more about the change, I found this: Read the rest of this entry »

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