Web Worker Daily

It is no secret that I love Twitter. I have to admit that besides email, Twitter is my most important communications tool, particularly for my business but not exclusively so. The more I see where social media and online communications is going, the more I realize how Twitter has transformed the landscape in both big and subtle ways.

An obvious example of Twitter’s impact is how it is quickly becoming part of our lexicon. Even mainstream media is referring to the Twitterstream, using Twitter to gauge public sentiment, and referring to people’s Twitter pages. Twitter has moved beyond being the news and is now helping to source news for many reporters.

Here are some other ways Twitter has had game-changing impact:

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I’ve been joining a number of video microblogging sites (Seesmic, Phreadz, 12SecondsTV, Utterz, ViddYou) and maneuvering for alpha invites for several more (Hictu and what else is out there…?) but I still haven’t gotten into the groove. More than anything, I am wondering about real business applications for video microblogging. I can immediately rattle off the business benefits of microblogging, especially via Twitter, because the adoption rate with essentially text microblogging sites is still way ahead of audio and video ones. And when it comes to networking for business, for example, size does matter.

So when you add audio but even moreso video to the mix, you end up with a much smaller pool of potential contacts. Not everyone feels comfortable enough in front of a camera, much less broadcasting their video image to others. So is video microblogging nothing but a fun way to waste time and procrastinate from work? Or are there really going to be business applications for these sites once they get out of their alpha and beta phases?

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