Once just the purview of cheesy late-night infomercials (“buy now and get this beautiful set of six steak knives at no extra charge”), free has taken on a life of its own in the new economy. Even the prestigious and pricey New York Times offers its stories online — yes, for free.
One area that seems to be a “free-for-all zone” is advice. I’ve listened in on a dozen complimentary teleclasses over the past year — all free — and most have been worth exactly what I paid for them. The vast majority were a thinly veiled promotion of the speaker’s services, with less than 10 percent content. Read the rest of this entry »
If there’s one thing doctors and lawyers hate, it’s being repeatedly asked for their professional opinion about something outside of the office by friends and acquaintances. First of all, it’s professionally irresponsible to advise people without a full grasp of their specific situation and context, and secondly, complying with requests of that nature effectively amounts to giving away for free what you normally do for others for a fee.
Web workers, too, have to deal with these kinds of requests, but I personally find that people are even less abashed about asking for advice and help related to blogs, social media, networking and other web work because they don’t regard it as a specialized service the way they do with medical and legal expertise.
I’m not saying giving away freebies is always a definite no-no, but I do think that as web workers we need to start reinforcing the value of our work by drawing a line between friendly advice and working for free. Here’s how I’m trying to create that demarcation. Read the rest of this entry »
Editor’s note: With this post we wecome Doriano Carta to the WWD team. Doriano, better known as “Paisano” on Twitter and everywhere else online, has written for several blogs including Mashable, SarahLacy.com, PistachioConsulting and Chris Brogan’s Dadomatic.com where he is also the Editor-in-Chief.
How much are you willing to pay for your favorite web apps and services? That’s the key question to which every app developer wants an answer. It seems as if the provider of every once-free service is now pondering ways to make money and extract revenue from their members, which makes sense when you consider that they are, after all, businesses.
Remember that old adage, you get what you pay for? Will we continue to see more of our favorite free services following this model of offering stripped down freemium accounts along with feature-rich premium plans? Will online advertising ever allow these sites to generate enough revenue to avoid going this route?
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Tags: box.net, dropbox, evernote, flickr, free, hulu, jott, paid, Services, subscription, twitter
A couple of recent events brought the issue of working for free into sharp focus for me. First, there was the news via one of my close friends that a popular blog, whose content I very much enjoy, solicited only unpaid submissions, only offering a “byline” as the motivation for would-be posters. It surprised me, considering the source, who would seem well able to pay contributors.
Second, the same issue came up at a recent installment of #editorchat, a weekly group meeting held on Twitter for professional writers and editors hosted by @milehighfool and @LydiaBreakfast. The question was whether writers ever did work just for the byline, exposure, and/or clips for their portfolio, and what people thought of that kind of activity. In general, the group was very averse to it, because it encourages publications to seek free submissions instead of paying writers. Read the rest of this entry »
By Chris Poteet
Everyone, especially computer people, love lists of resources. I do as well, and I decided it’s time to share many of the resources that have helped me in my career. All of these resources (except for the print books) are either freeware, open source, or the application offers a free version.
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