The GigaOM Network: Cleantech | Tech Insider | Gadget Gurus | Online Video | Open Source | Mac Love | Research | Live Events | About | Contact

Become an Expert Interviewer — Fast

October 16th, 2007 (6:00am) Dian Schaffhauser 9 Comments

At some point in your Web career — whether as blogger, podcaster or vodcaster — it’s likely you’ll find yourself in the position of interviewing others. If you’re a professional journalist, doing an interview is fairly straightforward. But what if you’re no expert? This cheatsheet, culled from a talk given by podcasting coach Heidi Miller during the Podcast and New Media Expo, can help you prepare.

1. As part of your preparation, search out previous interviews the guest has done. Look for topics “the guest really likes to talk about,” advises Miller, and the topics that “fall flat.” The goal: To find a balance between what your audience wants to hear and also what the guest wants to talk about.

Read the rest of this entry »

Sign up for our daily email:

Watch videos at Vodpod and more of my videos