Writing content for the web can take many forms, but a good number of those forms will probably involve an interview at some point or another. As a general rule, good interviews have three characteristics: One, they make you forget that someone other than the reader is asking the questions. Two, the reader leaves knowing something they didn’t before. Three, the reader doesn’t learn anything about the interviewer from the interview. The tips that follow should help you achieve these things. Read the rest of this entry »
Where do you get your ideas? Much of my work on the Web involves content development which is my fancy way of saying I write articles, monthly columns and bi-weekly blog posts for clients. Coming up with new ideas to publish on a regular basis for a variety of media outlets can be a daunting task, but I work hard to be “fresh and original” for each client. So far, so good, but my biggest challenge? Finding a super simple way to save sites and portions of articles and blog posts that I can access easily at a later date as I’m looking for content ideas.
I blogged about a “dream tool” I could use and called it Ticklr, and several WWD readers threw out some possible options of Web tools that actually exist, so I thought I’d try them out.
This is the first of two posts where I’ll test out these tools specifically for creating an online tickler file of potential story ideas. Read the rest of this entry »