Web Worker Daily

I remember when Dave Winer introduced Really Simple Syndication (RSS) in Radio Userland way back in 2001. At the time, the biggest problem was finding sites that had available RSS feeds. Today, it’s rare to find a site without feeds.

Despite feeds becoming a regular part of web sites, people continue to struggle with how to use them, and don’t want to have to schlep from site to site to find feeds that might interest them. Enter topic-based readers. With these services, you don’t need to seek out sites that cover the topics of interest to you. Instead, search for those topics and the service delivers what it thinks best fits your needs.

I’ve yet to find two sites offering topic-based aggregation doing things the same way. So your best bet is to try out the different services and see which suits you. The features you will most likely want to look at are topic selection, usability and “scannability.” You’ll discover that some sites are easier to use than others, while some do a better job of selecting and saving topics. The following four sites deliver content by topic to simplify your task of receiving content that interests you (Twine is another topic-specific aggregator that we’ve covered previously.) Read the rest of this entry »

If you want to keep up with a specific brand, for whatever reason (they’re a competitor in your space, your job is related to their activity, or you just really like what that company’s doing), to date there’s been no easy way to keep track of all of the sources that might mention it online. Even services like Alltop, which helps to monitor sites for particular topics and pare down the background noise to a dull roar, leave a lot to be desired.

BzzScapes is a new venture from marketing company BzzAgent that groups user-submitted content according to brand, so that you can stay up to date on the company or product of your choice via a variety of different types of web sites and media, with each brand having its own BzzScape. Compared to Alltop, there are two main differences. First, anyone can add any content they want (which means it may or may not actually relate to the brand in question), and second, anyone can vote and comment on things added, which should, in theory, mean that the best sources rise to the top organically. Read the rest of this entry »

Working with social media poses a considerable problem.

In most cases, social networks were not designed specifically with professional applications in mind. Look at MySpace and Facebook, two of the real heavy hitters. Both essentially began as places for friends and family to connect and share. As if it weren’t hard enough to focus on work, if you’re business uses social media, your work tools are designed to distract.

Enter the aggregator. One-stop shopping for all your social networks, or at least those it supports. The hope is that you can eliminate the dreaded window Cycle.

You know the one; you alt-tab, Exposé or click your way through a number of browser windows/tabs and applications, obsessively checking for updates in each. But do aggregators really save you time and attention? Here’s a look at some services, and my experiences with them.

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