Congratulations, You’re a Market
August 13th, 2008 (8:20am) Mike Gunderloy 3 Comments
If there was any doubt in your mind about the importance of web workers to the economy, yesterday’s announcement of new business laptops should put it to rest. Not only are they rolling out laptops in every conceivable niche, from ultra-portable to long-life battery to hefty desktop replacement, they’re marketing them with a focus on “digital nomads.” (Where have we heard something like that before?)
In fact, Dell has even launched a new Digital Nomads community site. Though it has the Dell tie-ins you’d expect, they’re also trying to reach out to working nomads through everything from Facebook and Twitter to blogging to writing a crowdsourced white paper. We’re happy to welcome Dell to the web working blog community.
3 Comments Post your own comment
bruceeric says: August 13th, 2008 12:30pm
Thanks @Mike for the post — we definitely view those of us who view their laptop as the center of their work world (versus their office) as a customer group. Over time our desire is for the site to become more of a true community where digital nomads identify what is being discussed and blogged about. Our hope is that this site will be like a bottle of Italian red — it gets better with age and gentle nurturing.
Bruceericatdell
David Leffler says: August 13th, 2008 1:09pm
Digital Nomands may be a market, but The Wall Street Journal dissed this market in a major way in this past Monday’s edition with an article entitled “How to Create a Successful Web Site For Nothing (or Almost Nothing).”
See
http://staringatstrangers.typepad.com/staring_at_strangers/2008/08/the-wall-street.html
graywolf says: August 13th, 2008 1:14pm
I would hope someone targeting people with a mobile lifestyle would provide full feeds instead of partial ones … maybe you can help suggest that *wink*nudge*